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How we work

As industry leading market researchers, we don’t just deliver data. We exploit tried & tested methodologies, sources and quantitive / qualititive techniques to deliver strategic analysis that aligns with your business objectives.

As trusted partners, we have extensive experience working with small and medium businesses, national and global organisations, consultancies, private and public bodies.
Who we work with

Whether you need market intelligence to direct your business objectives, improve marketing or to work alongside your internal teams we adapt our processes to suit your needs. We can even coach your teams to be self-sufficient. Find out more...

Client-side marketing & insight personnel Purple Market Research are more than happy to run projects for internal researchers with minimal supervision, including the need for extra hands-on deck or advise on best practices.

Partner Agencies We often work with agencies needing our specialist quantitative skills, best practice data collection and in-depth analysis.
How we deliver insights

Where to find data and how to exploit the best sources comes with experience. We have extensive resources at our disposal, enabling us to pick the right data sources for your industry or projects.

We draw on various sources for company information, global statistics, media surveys or bespoke research as well as integrating our sister company Prevision Research, enabling us to deliver the forensic insights you need to make key decisions.
Desk Research Best Practice Training

Endorsed by the MRS, we run best practice desk research training as a standalone training programme or tailored to and delivered within your specific organisation. The course can be run either face to face or via live video conference (Zoom, Microsoft Teams, Google Meet etc).

We have delivered training to more than 500 delegates including in-house courses to the following organisations.

Areas of expertise

We have experience in many industries but we demonstrate extensive knowledge and expertise in the specific group of sectors illustrated here.
  • Education & Qualifications

  • Energy & Sustainability

  • Financial Services

  • Utilities

  • Government

  • Charity

  • The mature market

  • Technology

  • Health & Wellbeing

The nation's leading first aid charity.

Industry: Charities

Geographic: UK

St. John Ambulance had recently added mental health and wellbeing training to the services they provide and the initiative had proved extremely successful. They were looking for further growth in this area and so research was commissioned to better understand the market and determine how to take the offer forward.

Purple Market Research conducted in-depth one-on-one interviews which highlighted that mental health wellbeing can and should be addressed in all sizes of business, that there should be a strong focus on health & safety and that HR are the key influencers on this issue.

“Purple Market Research produce clear concise and actionable research. Their hands-on approach was refreshing”.
Get in touch

One of our Directors will reply within 24 hours.